GROOMING: Pets Get Fresh & Fragrant with WildWash’s Natural Grooming Range

WildWash natural gentle dog and cat shampoo

Pampered pets are feeling fresh and fragrant with WildWash’s glorious new range of 100% natural grooming products – in store at StyleTails now. 

We love bringing you exciting new discoveries for your pets, both here on the StyleTails magazine and in our online store. What makes all these things special is the story behind them and the magnificently positive effect they have both on you and and your pets. That’s why we are thrilled to introduce WildWash.

These luxurious 100% natural, pH balanced shampoos, conditioners and fragrances are made in England using a diverse and holistic mixture of plants, botanicals and essential oils. Lush ingredients like lavender, aloe vera, lemongrass, and ginger are ultra-gentle on skin and coats, and with formulations for dry itchy dogswhite coated dogs, and sensitive shampoo for puppies, cats and kittens, there’s something for every skin and fur type.

Wildwash natural dog and cat shampooWildWash has been carefully developed over a number of years by husband and wife team, Jane and Andrew Cooper, owners of Notting Hill’s trendy Mutz Nutz boutique and groomers, with the help of one of the UK’s leading independent apothecaries.

The idea for WildWash came to Jane and Andrew, after being totally dissatisfied with the synthetic, harmful products on the market for pets.”We had a firm vision that the pet shampoo we wanted to make would be as good in every way as the highest quality human products available,” says Jane. “Just like human skin and hair, a dog’s skin and coat responds better to natural products because they promote a healthy, hydrated skin and coat, while shampoos containing chemicals can cause dry itchy, scaly skin with poor hair quality that lacks moisture and shine,” she explains.

wildwash natural cat shampoo

You might also be shocked to hear that there is absolutely no regulation on what goes into grooming products for pets and no obligation to list ingredients on the bottle, so what’s in the WildWash range is almost as important as what’s not in it. You won’t find any Parabens, Phthalates, Phosphates, Sulfates, Petrochemicals, Synthetic or Semi Synthetic Fragrances or PEG’s in WildWash products.

The full WildWash range of shampoos, conditioners and fragrances are available in the StyeTails store now. Also in the works are a range of scented candles and paw balms – watch this space……….



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Sara is the Founder & Editor of StyleTails. A writer, design-lover and long-time animal-hugger, Sara launched StyleTails in 2012 to inspire people live a more beautiful life with their four-legged friends. Along with her canine sidekick George, a rescue Yorkie with a big attitude, Sara regularly commentates on luxury pet product and lifestyle trends and has been featured in Elle Decoration, BBC Radio, and is also an expert contributor to WGSN, the leading design trend forecaster.

1 Comment

  • Reply March 18, 2014

    Susan Flood

    Hi do you supply to trade , please 01277 810313

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