EVENT: Spitalfields Paw Pageant – Monday 26th August

dog fashion show at Spitalfields london

Calling the capital’s hippest hounds! The Paw Pageant at Spitalfields Market in Shoreditch is back for a sparkling second year on Bank Holiday Monday, the 26th August.

After being lucky enough to be invited to join the esteemed judging panel at last year’s Spitalfields Paw Pageant, we’re delighted to say that this year’s event is shaping up to be a right whizz-banger!

London’s coolest canines will be donning designer threads as two furry fashion shows take place at the chic East London shopping destination. to fundraise for Battersea Dog and Cats.

In the morning, is an invitation-only event for the fashion cognoscenti where dapper dogs will dazzle the crowds in divine creations from the queen of canine couture, Lilly of LoveMyDog. Each paw-fect pooch will be accompanied on stage by a human consort, modelling collections by NW3, Mischa Barton, Albam, Jigsaw, Barbour and Oliver Bonas.

After lunch the stage is set for the public to parade their pampered pets in the annual Paw Pageant with hopeful hounds battling it out in six prestigious categories including:

  • Dressed up to the (Ca)nines
  • Jimmy Chews (the naughtiest dog)
  • Six of the best (best owner and dogs legs)
  • Mini-mutt (smallest dog in show)
  • Maxi-mutt (largest dog in show)
  • Paw-fection (best in show)

Enter your pooch in the Paw Pageant for £5 pre-registration or £8 on the day, with all proceeds going to Battersea Dogs & Cats Home. To register your dashing dog, please contact saskia@wellingtonmarkets.co.uk

For more information on the Paw Pageant, visit: www.oldspitalfieldsmarket.com

To see all the action from last year’s event, click here and to shop all LoveMyDog’s designer creations, visit the StyleTails store. 

Good Luck!


Sara is the Founder & Editor of StyleTails. A writer, design-lover and long-time animal-hugger, Sara launched StyleTails in 2012 to inspire people live a more beautiful life with their four-legged friends. Along with her canine sidekick George, a rescue Yorkie with a big attitude, Sara regularly commentates on luxury pet product and lifestyle trends and has been featured in Elle Decoration, BBC Radio, and is also an expert contributor to WGSN, the leading design trend forecaster.

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